In May this year, Sophos accelerated business growth and profitability for managed service providers (Managed Service Provider (MSP)s) with the launch of MSP Elevate Program. Can you tell us more about it?

The Sophos Managed Service Provider (MSP) Elevate Program, launched in May 2025, is designed as a partner-friendly initiative to help Managed Service Providers grow their business with confidence. By offering an all-in-one Managed Detection and Response (MDR) bundle, growth incentives, training, and hardware discounts, the program makes it easier for partners to deliver high-value cybersecurity services, reduce complexity, and strengthen long-term profitability.